Peter's Original
Peter's Original is a beloved Australian ice cream brand offering a wide range of classic flavors and frozen treats enjoyed by families for generations! Known for its high-quality ingredients and timeless appeal, the brand has become a staple in the Australian dessert market.
I managed Peter's Original's Meta campaigns to drive brand awareness, using boosted posts and targeted dark ads to connect with audiences interested in classic ice cream and frozen treats.
By leveraging Meta's advanced audience targeting and closely analyzing performance metrics, I enhanced ad relevance, increased engagement, and reinforced Peter's Original's presence in the competitive frozen dessert market.
What I did;
Managed Peter's Original's Meta campaigns to enhance brand awareness.
Achieved 2.2 million+ impressions, significantly boosting visibility.
Reached 800,000+ unique users, expanding the brand's audience.
Generated 3,000+ page engagements (likes, comments, shares), reflecting strong audience interaction.
Utilized boosted posts and targeted dark ads to connect with ice cream enthusiasts.
Leveraged Meta's advanced audience targeting to optimize ad relevance and performance.
Strengthened Peter's Original's position in the competitive frozen dessert market.
these results are yoy ever since i came on the account.